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How to Get People to Do Stuffكيف تحمل الناس على فعل الأشياء؟
$16.00
Book details
- Author
- Weinschenk, Susan
- Publisher
- Jarir Bookstore, KSA
- Published
- 2023
- Language
- Arabic
- Format
- Softcover
- Pages
- 261 pp
- Dimensions
- 15 x 23 cm
- Age group
- Adult
- Topic
- Self Development
- Item #
- 16601
Translated to Arabic, 'How to Get People to Do Stuff: Master the art and science of persuasion and motivation'. In this book you’ll learn the 7 drives that motivate people: The Desire For Mastery, The Need To Belong, The Power of Stories, Carrots and Sticks, Instincts, Habits, and Tricks Of The Mind. For each of the 7 drives behavioral psychologist Dr. Susan Weinschenk describes the research behind each drive, and then offers specific strategies to use.
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